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Eye on the prize: Coca-Cola's magic has always been in mischievous marketing

Eye on the prize: Coca-Cola's magic has always been in mischievous marketing
Description
Professor Isabelle Szmigin of the Department of Marketing considers Coca-Cola's recent sponsorship deal with the London Eye and the wider implications of the product's promotion in the ongoing health debate.
Date:
22/01/2015
Categories:
Social Sciences

Birmingham Means Business Research Showcase

Description
The Birmingham Means Business showcase was held to demonstrate how our academic research can help businesses and voluntary organisations in the region take advantage of a booming local economy.
Date:
07/11/2014
Categories:
Social Sciences

University of Birmingham wins Outstanding International Strategy

Description
The University recently won the Times Higher Education Leadership and Management Award (THELMA) for its bold approach to securing its position in Brazil as the higher education institute partner of choice.
Date:
04/07/2014
Categories:
International, Social Sciences

The Capgemini Community Challenge at Birmingham Business School

Description
The third annual Capgemini Community Challenge was held, which sees University of Birmingham students working in consultancy teams to provide solutions for third sector clients.
Date:
24/06/2014
Categories:
Social Sciences, Students

University of Birmingham wins award for Best Careers Support for International Students

Description
The University of Birmingham Careers Network at has been recognised for its excellence in providing careers support for international students.
Date:
20/06/2014
Categories:
International, Social Sciences, Students

Queen's Speech 2014: Professor Isabelle Szmigin discusses the plastic bag tax

Queen's Speech 2014: Professor Isabelle Szmigin discusses the plastic bag tax
Description
Professor Isabelle Szmigin discusses the 5p levy on plastic bags that is to be introduced in England.
Date:
04/06/2014
Categories:
Research, Social Sciences

Birmingham Business School climbs rankings within The Complete University Guide 2015

Description
Birmingham Business School shows improved rankings within The Complete University Guide 2015.
Date:
29/05/2014
Categories:
Alumni, International, Social Sciences, Students

Combining personalised experiences of online retail into the real world

Description
Professor Szmigin recently appeared on the BBC Radio 4 Today programme discussing innovations to link in internet searches with local businesses.
Date:
23/05/2014
Categories:
Research, Social Sciences
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