The Marketing Department, in conjunction with Cogent Elliott, offer a series of marketing lectures which are delivered by leading scholars and industry experts. Recently, for example, Professor Richard Bagozzi of the University of Michigan delivered a lecture called “Peering into the Minds of Managers: Interpersonal Mentalizing, Empathy, and Machiavellianism”.
In addition to these lectures, the Marketing Department holds a number of smaller research seminars throughout the year. If you would like to attend any of these seminars you are very welcome, there is no requirement to pre-book the event.
For further information please contact:
Pam Warrington
Tel; +44 (0) 1214142725
Email: p.warrington@bham.ac.uk
department of marketing seminars
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Date
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Time
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Seminar Presenter
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Title
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October, 26th 2011
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12.30-3pm
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Dr Daniel Mullensiefen, University of London
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Music in Advertising
|
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November, 23rd 2011
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12.30-3pm
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Dr Kathy Hamilton, University of Strathclyde
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Low-income families and coping through brands : inclusion or stigma?
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February, 22nd 2012
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12.30-2pm
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Dr Andrew Pressey, Lancaster University
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When co-opetition becomes collusion: towards a new understanding of "dark" and "shadow" industrial networks
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February 29th 2012
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12.30-1.30pm
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Dr Nancy M. Puccinelli, Said Business School, Oxford University
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Competing through Customer Experience Management
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March, 8th
2012
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12.30-1.30pm
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Vorden Avagyan, Universidad Carlos III de Madrid
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Licensing Radical Product Innovations to Speed Up the Diffusion
|
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March, 14th 2012
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12.30-13.30pm
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Dr Luigi de Luca, University of Cardiff
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From Resources to Radical Innovation: A Study of the Contingency Role of Information Search and Strategy Types
|
|
March, 28th 2012
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12.30-2pm
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Dr Roz Jones
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TBA
|
|
May, 9th 2012
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12.30-2pm
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Dr Michael Antioco, Lyon University.
|
Consumer Writing Styles Decrypted: Towards an improved understanding of Consumer Satisfaction
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|
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|
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June 6th 2012
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12.30-3pm
|
Professor Jen Shang, Indiana University
|
TBA
|
|
June 13th 2012
|
12.30-2pm
|
Dr Iain Davies, University of Bath.
|
Exploring how market-driven ethical movements really grow
|
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October 10th 2012
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12.30-2pm
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Dr Geoff Simmons, University of Ulster
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Inscribing the Business Model and the Value of Marketing
|
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October 24th 2012
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12.30-2pm
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Dr Katy Mason, Lancaster University
|
TBA
|
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November, 14th 2012
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12.30-1-30
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Dr Elena Simakova, University of Exeter
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TBA
|
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November, 28th 2012
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12.30-1-30
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Dr Tao Zhang, University of Nottingham
|
TBA
|
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December, 12th 2012
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12.30-1.30
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Dr Sid Lowe, Kingston University
|
TBA
|