Lord Digby Jones offers his expertise presenting a new BBC TV series on British manufacturing
Business guru and Chair of Birmingham Business School’s Advisory Board, Lord Digby Jones of Birmingham, has been offering his expertise presenting ‘The New Troubleshooter’ a new TV series about British manufacturing on BBC2.
The BBC said his aim is to “not only improve each company’s fortunes but over the course of the series try to craft a new blueprint for British manufacturing success.”
Lord Jones believes small and medium-sized businesses such as these are vital to the nation’s fabric. They provide jobs and their taxes help fund the schools and hospitals we all use, he said: “It is vital that a wider audience understands how business ticks, especially smaller businesses where from will come so much of the growth and employment in our economy over the next few years.”
BBC commissioning executive Tom Edwards said: “There are only a tiny handful of people with the expertise, personality and profile that could attempt a challenge like this. I’m delighted Lord Jones has agreed to take it on for us at the BBC.”
Professor Francis Greene, Director of the Entrepreneurship and Diversity Research Cluster at Birmingham Business School commented on The New Troubleshooter series:
What is enormously beneficial about Digby’s programme is that he is a real champion of UK business. He really does want to get across the message that if UK businesses want to be successful they will have to be innovative and dynamic. Over his three programmes, he has also offered valuable practical insights into how small businesses can successfully compete in their marketplaces.”
Find out more and watch clips from the show; BBC Two ‘Digby Jones: The New Troubleshooter’.
The aim of the Entrepreneurship and Diversity Research Cluster (EDRC) at Birmingham Business School is to engage with policy makers, academics, support providers and businesses to answer important questions about entrepreneurial firms.
If you would like to find out more about the Entrepreneurship and Diversity Research Cluster at Birmingham Business School, please contact Professor Francis Greene, EDRC Director; firstname.lastname@example.org.