In The Conversation

The Conversation is an independent source of news and views, sourced from the academic and research community and delivered direct to the public. Academics from all over the world contribute to discussion on The Conversation, including those here at Birmingham Business School.

Here you will find the articles contributed by our academics from across all four departments that make up the Business School.

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Glittering penguins: the power of the Christmas ad to win over (and lose) customers

Glittering penguins: the power of the Christmas ad to win over (and lose) customers
Description
As well as the tell-tale signs of decorations going up, the rolling out of Christmas advertisements has become a key moment for getting us all in the seasonal mood. And the competition to capture the festive spirit – and the customers that come with it – is fierce.
Date:
11/11/2014

Ice bucket good, neknomination bad? It's all just self-promotion

Ice bucket good, neknomination bad? It's all just self-promotion
Description
This article appears as part of a larger article, "Ice bucket good, neknomination bad? It's all just self-promotion" on 'The Conversation'; an independent source of news and views, sourced from the academic and research community and delivered direct to the public.
Date:
27/08/2014

Without HS3, all railroads lead to London - and a lopsided nation

Description
Pat Hanlon, a Senior Lecturer in Transport Economics, discusses George Osborne's proposal for a high speed rail line across the north of England and the effects it could have on the UK's great economic imbalance.
Date:
25/06/2014

Queen's Speech 2014: Professor Isabelle Szmigin discusses the plastic bag tax

Queen's Speech 2014: Professor Isabelle Szmigin discusses the plastic bag tax
Description
Professor Isabelle Szmigin discusses the 5p levy on plastic bags that is to be introduced in England.
Date:
04/06/2014

Explainer: do sanctions work?

Explainer: do sanctions work?
Description
Colin Rowat, Lecturer in Economics, looks how the consensus seems to be that the West must "do something" to prevent instability in Ukraine and Russia's other neighbours, and whether that should include wider sanctions for the whole country.
Date:
01/04/2014

Brand history shows marketing is the second oldest profession

Brand history shows marketing is the second oldest profession
Description
Dr Catherine Casson looks at how brand history shows that marketing is the second oldest profession.
Date:
04/03/2014

Hundred-year sentences ignore both logic and evidence

Hundred-year sentences ignore both logic and evidence
Description
Dr Siddhartha Bandyopadhyay discusses proposals to impose incredibly long sentences (100 years or so) for some murders as a way to circumvent the EU court's ban on life sentences without parole.
Date:
09/01/2014

Skill shortage stops UK from engineering global success

Skill shortage stops UK from engineering global success
Description
Professor John Bryson discusses how the future competitiveness of the British economy is founded on the country's engineers.
Date:
29/09/2013
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