Applicants are urged to study the up-to-date profiles of individual staff members' research via their personal web pages. Current priority areas include:
Social Marketing and Society
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Consumer and marketing ethics
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Consumer behaviour and issues related to consumption
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Ethical consumption
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Psychology of online communication
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Online privacy issues
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Transformative consumer research
Business Market Networks and Policy
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Business-to-business marketing
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Antitrust and historical public policy
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Inter-organisational relationships and conflict
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Networks and social capital in business-to-business contexts
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Buyer-supplier relationships
Researchers linked to this priority area include Dr Sheena Leek, Dr Louise Canning and Dr Rehan ul-Haq
Strategic Marketing and Innovation
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Innovation, creativity and new product development
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Environmental management and sustainability
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Nascent markets and high technology fields
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Innovation capabilities and diffusion
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Construct development and computational simulation techniques
Researchers linked to this priority area include Dr Mark Palmer and Dr Eric Shiu
Most PhD students will be expected to take the core research methods training courses of the MA Social Research. You will then be able to take more advanced training as appropriate on the basis of a training needs analysis conducted with your supervisor at the beginning of each year.
For part-time students modules are flexible and can be studied in blocks, part time or at weekends to fit your commitments.
Related links
Birmingham Business School website: www.birmingham.ac.uk/business
Research at the Department of Marketing