International Business Module - Online MSc
Introduction and module objectives
The International Business module will develop student’s knowledge of the global economic and business environment and use this knowledge to inform the development of strategy for managing in dynamic global markets and contexts. The module will also explore how global environmental changes affect the ways in which companies respond tactically, both within regions and countries, and across borders.
The module will look at the theoretical prescription, but also will be firmly immersed in real practice of global business management. Specific areas discussed in the International Business module are: firm internationalisation (both in terms of imperatives and processual responses), emerging markets and overseas investment. Disciplines such as trade theory and international economics, international finance, organisational theory and business strategy are also addressed in the module.
On completion of the module, students should be able to:
- Demonstrate a systematic understanding of, and be able to apply concepts and skills relevant to, the problems of managing and understanding overseas operations.
- Critically evaluate the contributions and weaknesses of the main theories of international business.
- Demonstrate critical analytical skills with respect to interpreting global business strategy issues.
- To connect theoretical work with application to business problems and links to corporate performance.
- Critically analyse business problems from the perspective of the parent and host management of a multinational company.
On completion of the module students will be able to critically evaluate the strengths and weaknesses, opportunities and threats for an organisation in a particular global industry context.
Students will also have an appreciation of the main investment risk appraisal techniques.Students will develop the skills involved in carrying out research into opportunities for global business investment and restructuring.