Questionnaire Design

Module fact file

Masters Level
Summer Term
10 credits
Contact Hours:
10:00-16:00 (Over two days)
MA Social Research

Contact details

Module lead
Karin Bottom

Module description

This module is designed to provide an introduction to questionnaire design, placing the use of questionnaires within the wider research process.  This module will consider the ontological, epistemological, methodological and ethical considerations associated with questionnaire design and development. 

Aims and objectives

The main purpose of this module is to provide students with the resources required for designing and developing questionnaires. It will demonstrable benefits for:  i) thesis development and ii) the conduction of primary research.

This module will also address the practical issues that are involved and will comprise theoretical, applied and practical elements as well as encourage students to consider their position as researchers and how they conduct their research.

Learning outcomes

By the end of the module, students should be able to:

  • Demonstrate understanding of the ontological, epistemological and methodological issues associated with questionnaire design, in general research generally and in the context of a particular research context.
  • Assess the rational for using and practical issues involved in questionnaire design and implementation.
  • Develop a questionnaire for research purposes and demonstrate ability to implement a questionnaire in social research. 
  • Demonstrate knowledge and understanding of arguments for and against using questionnaires I social research.
  • Assess the strengths and weaknesses of published research  using questionnaires in the social sciences


3,000 word assignment.  Assignment on the ontological, epistemological methodological ethical, applied and practical aspects of questionnaire design. The assignment will necessitate the design and development of a questionnaire.  Students will be encouraged to link the assignment to their own research needs and thus reflect on 1) their position as researchers and 2) the context in which they conduct their research.

Related degrees:

The optional modules listed on the website for this programme may unfortunately occasionally be subject to change. As you will appreciate key members of staff may leave the University and this necessitates a review of the modules that are offered. Where the module is no longer available we will let you know as soon as we can and help you make other choices.