Marketing research seminars

The Marketing Department offer a series of marketing lectures/seminars which are delivered by leading scholars. 

Recently, for example, both Professor George Day of the Wharton School, University of Pennsylvania and Professor Rick Bagozzi of the University of Michigan Business School delivered lectures at the Birmingham Business School. In addition to these lectures, the Marketing Department holds a number of smaller research seminars throughout the year.  

For further information on these please contact:

Pam Warrington
t: +44 (0)121 414 2725 

Previous events

Date Seminar Presenter Title 
January 2014 Dr. Katy Mason – University of Lancaster The Art of Business Models 
November 2014 Professor Giana Eckhardt – Royal Holloway, University of London/Professor Fleura Barhdi – Cass Business School  Liquid Consumption 
November 2014 Dr. Finola Kerrigan - University of Birmingham   The complexities of the digital self 
February 2015 Dr.Treasa Kearney –University of Keele  The unexplored influence of environmental stimuli(servicescape)on front-line employee behaviour
March 2015 Professor Stuart Barnes –Kings College, London Collaborative Consumption: Nature, Implications and Research Directions 
April 2015 Dr Elina Narvanen – University of Tampere, Finland Sociocultural Brand Revitalization
April 2015

Chaired by Professor Isabelle Szmigin, University of Birmingham

Speakers :  Professor Pat Murphy – University of Notre Dame, Professor N.Craig Smith – University of Birmingham/INSEAD), Dr. Andrew Pressey 
Can Marketing Be Ethical 
May 2015 Professor Mihaela Kelemen The Tree of Life: Disaster, Possessions Disposition and Resilience
October 2015

Chaired by Professor Isabelle Szmigin, University of Birmingham.

Speakers: Professor Nikhilesh Doholakia, University of Rhode Island, US.  Assistant Professor Olga Kravets, Bilkent University, Turkey and Martin Johnston, Earth Creative Strategies. 

Does Marketing Have a Soul?