The role as an educator enables Gu to promote a student-centred learning environment promoting self-sufficient learners. She believes the experience of teaching and the journey of learning enable educators and learners adventures full of discoveries and countless opportunities.
As a researcher, Gu has established a close working relationship with colleagues in Operations, Marketing, Systems and Economics. This has enabled her to conduct multi-disciplinary research and to explore new research areas, including Big Data analysis, price dynamics, and time series analytics.
Before starting her career at University of Birmingham, Gu was a Degree Programme Director managing more than 400 undergraduate students each year on BSc Marketing and Management at Newcastle University Business School. This major admin role enabled Gu to interact extensively with her students and allowed her to effectively lead a substantial size of a programme teaching team. The overall student satisfaction in 2017 National Student Survey proved Gu’s leadership quality. At Newcastle University Business School, Gu has received recognition for improving student experience and learning & teaching quality for BSc Marketing and Management.