Dr Alexander Laffer is a lecturer and research and editorial consultant. His academic research combines discourse analysis and literary linguistics and he is currently exploring the interaction between digital fiction and empathy. He has taught modules in digital media discourse, professional communication, sociolinguistics and discourse analysis. He has received Santander Universities funding to design and manage student consultancies.
He is a research officer on the following projects based at the University of Bangor:
- Taking Back Control of our Personal Data;
- Emotional AI in Cities: Cross Cultural Lessons from UK and Japan.
As a consultant, he designs and delivers projects focussing on communications and audience perception. Clients have included Southbank Centre, the UK’s largest cultural institution.
Recent publications include:
Laffer, A. (Forthcoming) ‘When readers talk about characters as if they were real, how do they talk about them?
Empathy and gossip in reading group discourse’ Poetics