Professor Lloyd C. Harris

Professor Lloyd C. Harris

Department of Marketing
Professor of Marketing

Contact details

Telephone
+44 (0)121 414 5382
Email
l.c.harris@bham.ac.uk
Address
Room 219, Ash House
University of Birmingham
Edgbaston
Birmingham
B15 2TT

Professor Lloyd C. Harris is a Professor of Marketing at Birmingham Business School, University of Birmingham. Previously, he was Head of Marketing and Professor of Marketing at Warwick Business School and the Sir Julian Hodge Chair in Strategic Marketing at Cardiff Business School. He holds both a Ph.D. from Cardiff University and a D.Sc. from Warwick University.

Research results have been disseminated via a range of marketing, strategy, H.R.M. and general management journals. He has published widely in these fields and has published over one hundred pieces.

Marketing-related papers have been published (or are forthcoming) in the Journal of Retailing, Journal of the Academy of Marketing Science, Journal of Service Research, Journal of Business Research, Journal of Marketing Theory and Practice, Journal of Market-Focused Management, Journal of Services Marketing, Journal of Marketing Management and the European Journal of Marketing.  Strategy or management-related papers have been published in the Journal of Management Studies, Journal of Retailing and Consumer Services, British Journal of Management, Journal of Organizational Change Management, Services Industries Journal and Long Range Planning while H.R.M.-related articles have been published in Human Resources, Human Resource Management, British Journal of Industrial Relations, International Journal of Human Resource Management, Organization Studiesand the Journal of Management Studies.

 

Qualifications

  • DSc. Marketing (Warwick University)
  • Ph.D. Marketing (Cardiff University)

Biography

Professor Harris began his academic career at Cardiff University before working in the retail and service sector for a number of years. He returned to academia to complete his Ph.D. focusing on the marketing-HR interface. More recently he was awarded a higher doctorate (D.Sc.) in recognition of his service to the marketing discipline. He has worked for Cardiff University, Warwick University and Birmingham Business School.

His academic work is eclectic including studies of marketing, strategy, HR, organizational behaviour and general management. To date he has published around 175 peer-reviewed articles, papers and conference papers.  He has written a number of texts and currently working of the sixth edition of the European Edition if the Principles of Marketing with Philip Kotler, Gary Armstrong and Nigel Piercy. He has consulted with a wide variety of retail and service companies across Europe and North America.

Research

  • The interface between marketing and HR
  • Customer misbehaviour in services
  • Employee misbehaviour in services
  • Organizational culture in services
  • Deviant workplace behaviour
  • Moral disengagement 
  • Market orientation

Publications

Recent publications:

Lloyd C. Harris and Emmanuel Ogbonna (2019), Middle Managers’ Work in Recession and Austerity: A Longitudinal Study”, British Journal of Management, forthcoming.

Lloyd C. Harris and Emmanuel Ogbonna (2016), “Ethnic Gatekeeping on the Shopfloor: A Study of Bases, Motives and Approaches”, Work, Employment and Society, 30, 1, p. 59-76

Ogbonna, Emmanuel and Harris, Lloyd C. (2014), “Organizational cultural perpetuation: a case study of an English premier league football club”, British Journal of Management, 25, (4), pp. 667-686.

Ogbonna, Emmanuel and Lloyd C. Harris (2014) “Subcultural Conflict In Organizational Cultural Change: A Study Of An English Premier League Football Organization”, Human Resource Management Journal, 25,2, pp. 667-686

He, Hongwei and Lloyd C. Harris (2014), “Moral Disengagement of Consumer Revenge to Service Failure: Moral Identity, Moral Awareness, and Anger”, Annals of Tourism Research, 45, pp. 132-151.

Lloyd C. Harris (2012), “Ripping Off Tourists: An Empirical Evaluation of Tourists’ Perceptions and Service Worker (Mis)Behavior”, Annals of Tourism Research, 39, 2, pp. 1070-1093.

Lloyd C. Harris and Emmanuel Ogbonna (2010), “Hiding Complaints: An Empirical Study of Retail Employees”, British Journal of Management, 21, 2, 262-279.

Reynolds, Kate and Lloyd C. Harris (2009), “Modeling the Antecedents of Dysfunctional Customer Behavior: An Empirical Examination”, Journal of Retailing, 85, 3, 321-335.

Lloyd C. Harris (2008), “Fraudulent Return Proclivity: An Empirical Analysis”, Journal of Retailing, 84, 4, 461-476.

Harris, Lloyd C. and Emmanuel Ogbonna (2010), “Hiding Complaints: An Empirical Study of Retail Employees”, British Journal of Management, 21, 2, 262-279.

Reynolds, Kate and Lloyd C. Harris (2009), “Modeling the Antecedents of Dysfunctional Customer Behavior: An Empirical Examination”, Journal of Retailing, 85, 3, 321-335.

Harris, Lloyd C. (2008), “Fraudulent Return Proclivity: An Empirical Analysis”, Journal of Retailing, 84, 4, 461-476.