BSc Business Management with Marketing and Year in Industry modules 2018/19
First Year
Core modules
Take either one of the following modules:
Take one of the following modules, depending on your prior qualifications:
Second Year
Core modules
Optional modules
Students must take a minimum of 10 credits from the Marketing theme. Students must then choose 50 credits from the remaining options, including other marketing modules, such that 120 credits are taken in total for the year. Equal numbers of credits must be taken in each semester.
Students must choose at least one of:
Choose from the remaining modules to total 120 credits for the year:
- Managing in B2B Markets: Contracts, Negotiation and Conflict Resolution, 10 credits
- Public Relations, 10 credits
- Crisis Management, 10 credits
- International Entrepreneurship, 10 credits
- Critical Analysis in Management, 20 credits
- Business, Economy and Government, 10 credits
- Competitiveness in the Global Economy, 10 credits
- Fundamentals of Leadership, 10 credits
- Human Resource Management, 10 credits
- Intermediate Business Economics and the Macroeconomy, 20 credits
- Law for Accountancy and Business, 20 credits
- Managerial Finance, 10 credits
- Models of Business, 10 credits
- Operations Management, 10 credits
- Project Management, 10 credits
- Strategy and Finance, 10 credits
- Organisational Behaviour, 10 credits
Third Year
Fourth Year
Core modules
Optional modules
Students must choose a further 80 credits from below. At least 20 credits must be chosen from the Marketing options. Equal numbers of credits must be taken in each semester.
Marketing options:
Choose remaining modules from below so that the credits for the year total 120:
Accounting and Finance theme
Communications theme
Entrepreneurship theme
Business Economics theme
Business Networks theme
Business Management and People theme