Digital Media and Communications year 2 modules
The media is closely linked to processes of globalisation; to the movement of ideas, identities, ideologies around the globe. Such processes were well underway by the time – in the 1960s – that Marshall McLuhan called the world a ‘global village’, and they have only accelerated since. But the globalisation of media is a complex thing. It interacts in all kinds of ways with localised practices and institutions. And it encourages us to ask a range of questions about power and identity, questions which are at the heart of this module.
Media, Culture and Identity
This module explores the ways in which we use the media to construct our identities, whether as producers or consumers. It covers topics such as: clothing, music and cultural identity; ‘taste’ and social class; news audiences and political ideologies; and the apparent fragmentation of identities which is so often linked to the rise of social media. Drawing on concepts from sociology, cultural studies, and a range of other disciplines, it seeks to provide students with a vocabulary for critically reflecting on such issues.
Media in the Workplace
This is the second of a pair of first year modules which train students in key research methods in media and communication. It introduces the ways in which we can investigate digital cultures, from relatively localised communities of practice to the massive networks typical of contemporary social media.
Writing for Money
This module is all about the different ways that writing generates income – not just from selling your novel or poetry! One of the skills you’ll be gaining through your programme is effective written communication, and this module explores all of the ways that writing generates income – from spec scripts, to charity funding bids, to securing money for a major research grant in the arts or cultural sector. You’ll have the opportunity of working on a live brief on the module, with an external stakeholder, allowing you to develop industry-specific skills, and to network with employers.
Optional modules (may include)
Aesthetics of Television
Drama and Media Writing
Editing: Theory and Practice
Film Theory and Criticism
Sustainable Development: Climate, Culture, Society and Policy