Department of Marketing

Feature image 1Marketing MScFeature image 3Feature image 4

The Department of Marketing at Birmingham Business School delivers internationally excellent teaching and research, with our teaching having impact at Undergraduate, MSc, MBA and PhD research levels.

cim-logo

CIM Accredited

MSc Marketing programmes are approved and accredited by The Chartered Institute of Marketing (CIM), counting towards 50% of the CIM Professional Diploma in Marketing.

MSc programmes

We run four outstanding MSc Marketing degree programmes which attract students from more than 30 countries.

Scholarships

Scholarships available, such as the Simon Evans MSc Scholarship, allow exceptional students to gain access onto MSc courses.

Research

Business to business, consumer behaviour, ethics, innovation management, marketing strategy and sustainable marketing.


A graduate discusses the MSc Marketing programme at Birmingham Business School (left) and an international student dicusses her highlights of studying the MSc Strategic Marketing and Consulting programme (right).

Latest News

New Graduate Gateway with the Chartered Institute of Marketing
Description
We are delighted to announce that Birmingham Business School's BSc Business Management with Marketing programme has been awarded with the Chartered Institute of Marketing's (CIM's) Graduate Gateway.
Rising number of inexperienced pilots may lead to more crashes
Description
In the wake of the crash of Germanwings Flight 4U9525, Senior Lecturer in Human Resource Management and Organisational Behaviour Amy Fraher examines the worrying trend in which many airlines are cutting costs by employing less experienced pilots in order to remain competitive.
Craft beer in, sat navs out – but the CPI shopping basket isn't all about you
Description
Professor Isabelle Szmigin of the Department of Marketing considers the latest shopping basket of goods used to measure UK inflation and what it does - or doesn't - say about the changes in consumer tastes.

View more Marketing news