Dr Victoria Goodyear PhD, SFHEA

Dr Victoria Goodyear

School of Sport, Exercise and Rehabilitation Sciences
Associate Professor in Pedagogy in Sport, Physical Activity and Health

Contact details

School of Sport, Exercise and Rehabilitation Sciences
University of Birmingham
B15 2TT

Victoria is a pedagogical researcher in sport, physical activity and health. Her main research area focuses on social media/digital technologies and young people’s health and wellbeing, and she is interested in the professional learning needs of teachers/coaches.


  • PhD Physical Education and Sport Pedagogy
  • MA Education
  • PGCE Physical Education
  • BSc Sport and Exercise Science 


Victoria is a previous physical education teacher and school sport coordinator. She was awarded an Alexander Trust Bursary to complete a PhD at the University of Bedfordshire, where she was subsequently appointed as a Lecturer. Victoria joined the University of Birmingham in 2015. 


  • Physical Education and Wellbeing Msc (Distance Learning)

  • Sport Coaching MSc (Distance Learning) 


Victoria’s research focuses on:

  • Social Media/Digital Technologies and Children and Young People’s Health and Wellbeing
  • Learning/Pedagogy in online environments
  • Online Teacher/Coach Professional Development 

Victoria’s research has been supported by research councils, trusts and industry, including the ESRC, NIHR, Wellcome Trust, British Academy, Google and the Society for Educational Studies. Key examples of recent funded projects include: 

  • NIHR – PI – Smart Schools: Smartphones, social Media and Adolescent mental wellbeing: the impact of school policies Restricting daytime use
  • ESRC – PI – Project Safety Net: The risks and opportunities of safeguarding adolescents on social media in relation to organised sport
  • NIHR – Co-I – Physical activity insecurity as experienced by LGBTQ+ children and young people living with deprivation
  • ESRC – Co-I – Improving physical activity through community-based inclusive sports and exercise for people living with paralysis
  • ESRC - PI - Optimising Social Media for Physical Activity and Nutrition during COVID-19
  • ESRC – Co-I – Safe Gaming: Developing guidelines to help young people engage safely in online gaming
  • Google -PI - My teachers don't have a clue": Digital Literacy for Teachers
  • British Academy – PI - Activating Health: Developing user-informed optimal teaching behaviors and health assessments for Health Optimizing Physical Education
  • Wellcome Trust - PI - Social media and its impact on adolescent health and wellbeing: A scoping study of the new ethical challenges
  • Society for Educational Studies - PI - "There's an app for that!" An Exploratory Study into Digital Technologies and Health/Wellbeing Education in Schools 

Victoria is an impact case lead for REF2021, and her research has impacted on national policy and practice and has been reported in the media. In 2019 she received the Vice Chancellor’s Award for Outstanding Impact on Society, and she was University of Birmingham Hero for the 21st Century Bodies campaign

Victoria has advised on policy issues related to social media, and contributed to the following policy documents:

  • UK CMO commentary on screen time and social media
  • UK Online Harms Bill
  • APPG Young People and Social Media No Filters Report
  • Youth Select Committee Report on Body Image
  • Science and Technology Report Impact of Social Media and Screen-Use on Young People’s Health 

An example of her impactful research can be accessed here

Other activities

External Roles:

  • Panel member for the UK Chief Medical Officers’ Physical Activity Guidelines, communications committee
  • Section Editor (Sport Education); Routledge Encyclopedia of Sport Studies
  • Associate Editor Research Quarterly for Exercise and Sport Journal
  • Editorial Board Qualitative Research in Sport, Exercise and Health Journal
  • Editorial Board Physical Education and Sport Pedagogy Journal
  • Editorial Board Quest Journal
  • Advisory Board Spanish Journal of Physical Education and Sport 

Victoria has given keynotes and invited talks in numerous countries around the world, including Dubai, Sweden, Germany, and Canada. She has been awarded 10 competitive international research awards, including the exemplary paper award from the American Education Research Association in 2019 and 2014, the Early Career Scholar Award from the Qualitative Research on Sport and Exercise, the AIESEP Young Scholar Award and the European Education Research Association Early Career Award. Victoria frequently engages in Public Engagement Activities, key examples: 


Recent publications


Wood, G, Goodyear, V, Adab, P, Al-Janabi, H, Fenton, S, Jones, K, Michail, M, Morrison, B, Patterson, P, Sitch, A, Wade, M & Pallan, M 2023, 'Smartphones, social Media and Adolescent mental well-being: the impact of school policies Restricting dayTime use-protocol for a natural experimental observational study using mixed methods at secondary schools in England (SMART Schools Study)', BMJ open, vol. 13, no. 7, e075832. https://doi.org/10.1136/bmjopen-2023-075832

Goodyear, V, Andersson , J, Quennerstedt, M & Varea , V 2021, '#Skinny girls: young girls’ learning processes and health-related social media', Qualitative Research in Sport, Exercise and Health. https://doi.org/10.1080/2159676X.2021.1888152

Lee, O, Choi, E, Goodyear, V, Griffiths, M, Son, H, Jung, H & Lee, W 2021, 'Exploration of the patterns of physical education teachers’ participation within self-directed online professional development', Journal of Teaching in Physical Education, vol. 40, no. 4, pp. 618-625. https://doi.org/10.1123/jtpe.2020-0058

Griffiths, M, Goodyear, V & armour, K 2021, 'Massive Open Online Courses (MOOCs) for professional development: meeting the needs and expectations of physical education teachers and youth sport coaches', Physical Education and Sport Pedagogy. https://doi.org/10.1080/17408989.2021.1874901

Goodyear, V, Boardley, I, Chiou, S-Y, Fenton, S, Makopoulou, K, Stathi, A, Wallis, G, Veldhuijzen van Zanten, J & Thompson, J 2021, 'Social media use informing behaviours related to physical activity, diet and quality of life during COVID-19: a mixed methods study', BMC Public Health, vol. 21, no. 1, 1333 . https://doi.org/10.1186/s12889-021-11398-0

Goodyear, V, Wood, G, Skinner, B & Thompson, J 2021, 'The effect of social media interventions on physical activity and dietary behaviours in young people and adults: a systematic review', The International Journal of Behavioral Nutrition and Physical Activity, vol. 18, no. 1, 72. https://doi.org/10.1186/s12966-021-01138-3

Goodyear, V, Skinner, B, McKeever, J & Griffiths, M 2021, 'The influence of online physical activity interventions on children and young people’s engagement with physical activity: a systematic review', Physical Education and Sport Pedagogy, pp. 1-15. https://doi.org/10.1080/17408989.2021.1953459

Goodyear, V & Armour, K 2021, 'Young People’s health-related learning through social media: what do teachers need to know?', Teaching and Teacher Education, vol. 102, 103340. https://doi.org/10.1016/j.tate.2021.103340

Goodyear, V & Quennerstedt, M 2020, '#Gymlad - young boys learning processes and health-related social media', Qualitative Research in Sport, Exercise and Health, vol. 12, no. 1, pp. 18-33. https://doi.org/10.1080/2159676X.2019.1673470


Goodyear, V, Wood, H & Armour, K 2019, James: likes. in V Goodyear & K Armour (eds), Young People, Social Media and Health. 1st edn, Routledge, London. <https://www.taylorfrancis.com/books/9781351026987/chapters/10.4324/9781351026987-5>


Goodyear, V, Boardley, I, Chiou, S-Y, Fenton, S, Makopoulou, K, Wallis, G, van Zanten, JV & Thompson, J 2021, 'The Key Characteristics of Social Media Use Associated with Positive Physical Activity, Diet and Wellbeing Outcomes: An Exploratory Study', International Journal of Behavioral Medicine, vol. 28, no. supplement issue 1, pp. 52-52. https://doi.org/10.1007/s12529-021-09997-7


Goodyear, V & Bundon, A 2021, 'Contemporary digital qualitative research in sport, exercise and health: introduction', Qualitative Research in Sport and Exercise, vol. 13, no. 1, pp. 1-10. https://doi.org/10.1080/2159676X.2020.1854836

Review article

Randhawa, A, Wood, G, Michail, M, Pallan, M, Patterson, P & Goodyear, V 2024, 'Safeguarding in adolescent mental health research: navigating dilemmas and developing procedures', BMJ open, vol. 14, no. 2, e076700. https://doi.org/10.1136/bmjopen-2023-076700

Townsend, C, Humpston, C, Rogers, J, Goodyear, V, Lavis, A & Michail, M 2022, 'The effectiveness of gaming interventions for depression and anxiety in young people: systematic review and meta-analysis', British Journal of Psychiatry Open, vol. 8, no. 1, e25. https://doi.org/10.1192/bjo.2021.1078

Working paper

Goodyear, V, Boardley, I, Chiou, S-Y, Fenton, S, Makopoulou, K, Stathi, A, Wallis, G, Veldhuijzen van Zanten, J, Wood, G & Thompson, J 2021 'Guidelines for using social media to inform behaviours related to physical activity, diet and quality of life' University of Birmingham. https://doi.org/10.25500/epapers.bham.00003431

View all publications in research portal


Young People's Health and Wellbeing; Digital Technologies (apps, wearable devices), Social Media and Youth physical and mental health; Physical education and youth sport; Youth body image and physical activity; Teacher professional learning (CPD, social media); Digital ethics