Mona Mustafa

Mona Mustafa

Program Director MSc HRM, Associate Professor

Contact details

University of Birmingham Dubai
Dubai International Academic City
Block 2, PO Box 341799

Dr. Mona Mustafa is an associate professor at the Birmingham Business School and the director of the MSc HRM Program. She has worked as a consultant for UNESCO and UNDP on a number of projects, which include national political economy for health investment cases promoting health and well-being in African countries, education and culture in the Middle East, and more recently, the Arab Diaspora in Europe. 

Prior to moving to the UAE, Dr. Mustafa worked in the UK and taught at the University of London and City Business School for over 10 years. She completed her Ph.D. at the University of London within the School of Management and is a Chartered Member of the Chartered Institute of Personal and Development (MCIPD). 

Dr Mustafa is a reviewer for several academic journals, such as the International Journal for Human Resource Management (IJHRM).


  • Professional Certified life Coach
  • Mental Health First Aid Certified trainer, UK
  • Certified trainer for Cultural Intelligence
  • United Nations International Labour Organisation (ILO) certificate in Occupational Health and Safety
  • PhD Management, University of London
  • Postgraduate certificate in teaching in higher education
  • MSc Human Resource Management
  • MBA International Business


Known as the ‘Garden of England’ Dr. Mustafa completed her early years of education in Ramsgate, Kent, after which she started her career working for an international Italian fashion house at their headquarters in south-west London. There, she grasped all key functions of the business and focused on marketing and merchandising luxury bespoke garments in over 100 countries. 

Dr. Mustafa became interested in learning about the key HR functions and trends in the organisation, and went on to complete her Master's degree in Human Resource Management while continuing her professional career in London.  

In 2010, Dr. Mustafa completed her Ph.D. at the University of London, focusing on the concept of remote work. She conducted research on remote workers in the UK, France, and the US. Her expertise in the subject of remote working led her to win an award for a government policy paper for the Federal Authority for Human Resource and Emiratisation (FAHRI), where she provided key recommendations and explored remote working and employee happiness. Her work on remote working has been published in scholarly journals such as the International journal of Human Resource Management (IJHRM) and new technology work and employment journal and was again highlighted during the pandemic by the IJHRM in their special issue on remote work. 

Dr. Mustafa is specialised in employee wellness, and work place health and safety where she studied with the United Nations’ International Labour Organisation. She is a certified mental Health first aid instructor from the UK supporting employees and organisations to promote wellbeing at work.   

Dr. Mustafa believes that it is paramount to link academia with industry and continues to do so by creating the future of work podcast series where she visits organisations and spends time to learn about businesses and the key HR trends. These collaborations included Microsoft, IBM, Pepsi Co, PWC, Uniliver and the Ritz Carlton as well as a number of SMEs in the UAE.    


Dr. Mona Mustafa teaches on the MSc HRM Program: 

The future of Work

Human Resource Development

Organisation Behavior

Workplace Health and Safety

Postgraduate supervision

Postgraduate students (MSc/PhD) seeking supervision in the following areas can contact Dr Mustafa:

  • Sustainability and productivity in employment and decent work
  • Inclusive and equitable quality education and promoting lifelong learning opportunities.
  • Remote working and the future of work
  • Work/life balance
  • Expatriate Management and third culture kids
  • Artificial intelligence and its impact on education
  • Workplace health and safety and wellbeing at work


Dr. Mustafa is currently working on a number of projects including: 

Chinese expatriates in the UAE

Third Culture Kids

Artificial Intelligence in Education and promoting EDI


Language State in Arab Countries UNESCO Report, 2021 UNESCO Report, United Nations. 

Mustafa, M and Nyadzayo, M (2020) ‘Remote working, the solution to employee happiness’? best paper award research submitted to Federal Authority for Human Resources and Emiratisation, UAE Federal Authority for Human Resource and Emiratisation 

Mustafa, M & Gold, G. (2013) ‘Client colonization, time management and the anxieties of connected freelancers’ New Technology Work and Employment’ NTWE New Technology Work and Employment 

Mustafa, M & Gold, M (2013) ‘Chained to my work? Strategies to manage temporal and physical boundaries among self-employed teleworkers.' Human Resource Management Journal, Volume 23 Issue 4 Dr. Mona Mustafa and Dr. Michael Gold 

View all publications in research portal