Nazifi, A, Murdy, S, Marder, B, Gäthke, J & Shabani, B 2021, 'A Bit(coin) of happiness after a failure: an empirical examination of the effectiveness of cryptocurrencies as an innovative recovery tool', Journal of Business Research, vol. 124, pp. 494-505. https://doi.org/10.1016/j.jbusres.2020.11.012
Nazifi, A, Roschk, H, Villarroel Ordenes, F & Marder, B 2021, 'Bad Intentions: Customers’ Negative Reactions to Intentional Failures and Mitigating Conditions', Journal of Travel Research. https://doi.org/10.1177/00472875211044221
Nazifi, A, Gelbrich, K, Grégoire, Y, Koch, S, El-Manstrly, D & Wirtz, J 2021, 'Proactive handling of flight overbooking: how to reduce negative eWOM and the costs of bumping customers', Journal of Service Research, vol. 24, no. 2, pp. 206-225. https://doi.org/10.1177/1094670520933683
Raki, A, Nayer, D, Nazifi, A, Alexander, M & Seyfi, S 2021, 'Tourism recovery strategies during major crises: the role of proactivity', Annals of Tourism Research, vol. 90, 103144. https://doi.org/10.1016/j.annals.2021.103144
Story, V, Zolkiewski, J, Verleye, K, Nazifi, A, Hannibal, C, Grimes, T & Abboud, L 2020, 'Stepping out of the shadows: supporting actors' strategies for managing end-user experiences in service ecosystems', Journal of Business Research, vol. 116, pp. 401-411. https://doi.org/10.1016/j.jbusres.2020.04.029
Nazifi, A, El-Manstrly, D, Tregear, A & Auxtova, K 2020, 'The impact of termination severity on customers' emotional, attitudinal and behavioral reactions', Journal of Service Theory and Practice. https://doi.org/10.1108/JSTP-10-2019-0224
Nazifi, A, El-Manstrly, D & Gelbrich, K 2019, 'Customers' reactions to different organizational tactics in a service termination context', European Journal of Marketing, vol. 54, no. 1, pp. 26-48. https://doi.org/10.1108/EJM-02-2018-0139
Shabani, B, Tucker, H & Nazifi, A 2020, UNESCO's world heritage sites. in S Seyfi & CM Hall (eds), the interplay between international and local branding for the Gonbad-e Qābus brick tower, Iran. Contemporary Geographies of Leisure, Tourism and Mobility, Routledge Taylor & Francis Group, Abingdon, pp. 187-201. https://doi.org/10.4324/9780429279065-12
Nayer, D, Nazifi, A & Wilson, A 2021, 'Transformative sharing services at the base of the pyramid segment', 2021 Frontiers in Service Conference, Philadelphia, United States, 9/07/21 - 10/07/21.
Nazifi, A & El-Manstrly, D 2017, Customers' attitudinal, emotional and behavioural responses to firm-initiated service termination: Academy of Marketing Science 45th Annual Conference. Springer Vieweg, Cham. https://doi.org/10.1007/978-3-319-66023-3_187
Nazifi, A, Roschk, H & Wilson, A 2020, 'Gamification and its role in service recovery: Frontiers in Service 2020'. <https://www.servsig.org/wordpress/2019/08/frontiers-in-service-2020/>
Nazifi, A, El-Manstrly, D & Gelbrich, K 2019, 'Customers' reactions to intentional service failures: 16th International Research Symposium on Advancing Service Research and Practice (2019)'. <https://www.kau.se/ctf/quis16-2019>
Nazifi, A & El-Manstrly, D 2018, 'A comprehensive classification of services failures based on intentionality and duration of failures: 10th SERVSIG Conference'.
Nazifi, A, Gelbrich, K & El-Manstrly, D 2018, 'Proactivity and compensation effectiveness in managing overbooking: Frontiers in Service 2018'.
Nazifi, A & El-Manstrly, D 2017, 'Time to love you and leave you: Frontiers in Service 2017'.
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