Cue exposure alone results in the light gradually losing its motivational properties as the rats were not given any food when it was switched on. However, the light quite easily recovers its motivational properties over time and with reminders.
The psychologists undertook the same process with the second group of rats, but this time the rats were given a brief reminder session, in which the light alone was presented to induce the rats to remember the light-food memory one hour prior to cue exposure. In this group, the rats became completely indifferent to the light and the link with the food was permanently broken.
Dr Lee continued: ‘We assessed whether the light means anything to the rats by ascertaining how much the rat is willing to work for the light, just because of its link to food. Just adding the memory retrieval renders the cue exposure much more effective. The rats appear to become completely indifferent to the light, and it seems that the light never recovers its motivational properties.’
‘This procedure could also be useful in treating compulsive eaters and drug addicts. By retrieving a memory – showing an addict a syringe or a compulsive eater pictures of food – and then extinguishing that memory by not giving the patient access to drugs or food we might be able to break the connection between the food and the stimulus which is predictive of the reward and that drives the behaviour. If you can break the associative link between the stimulus and the reward it loses its motivational impact on behaviour’.
Ends
Notes to Editors
The research was funded by the Medical Research Council.
For further information
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