University of Birmingham unveiled as headline sponsor of city-wide art trail

The Bulls in the City art trail, led by Birmingham Hospice in partnership with Wild in Art, will arrive in Birmingham this summer.

Four people pose with a colourful bull statue on the University of Birmingham campus

Professor Alessandro Mottura, Head of School of Metallurgy and Materials (left) and Professor Paul Bowen (right) pictured alongside the team from Birmingham Hospice and Broderick the Bull.

The University of Birmingham is delighted to support Birmingham Hospice, the city's primary provider of adult hospice care, and its partnership with Wild in Art, a global producer of art trails. Together, they have created a new show-stopping trail called Bulls in the City for Birmingham.

Based on the infamous Bullring Bull, the trail will see a stampede of 40 fibreglass, larger-than-life bull sculptures descend on the city between 16 July and 14 September. The artworks will then be auctioned off on Thursday, 16 October, to raise vital funds for the hospice.

Professor Paul Bowen, Feeney Professor of Metallurgy, University of Birmingham, said: "The University of Birmingham is proud to support Birmingham Hospice and the Bulls in the City art trail this summer.

"As part of our recently renewed civic commitment to the city in celebration of our 125th anniversary year, the University has pledged to work hand-in-hand with local leaders, organisations, and citizens to enrich our community's cultural, social, and economic fabric so we're delighted to join the herd as a Presenting Partner.

"Our support is made possible by the Queen's Anniversary Prize for Higher and Further Education, which we received in 2024 for our long-standing, academic-industry research partnership with Rolls-Royce Group plc."

Rebecca Richards, Bulls in the City Project Lead, said: "It's just wonderful to have an historic organisation like University of Birmingham join as a headline sponsor for our trail.

"Bulls in the City will contribute directly to the growth of the local economy this summer, bringing a huge wave of tourism to our city during the trail – University of Birmingham will be a real driver behind this as our Presenting Partner.

"This trail will not only bring enjoyment to local people and those travelling from further afield, but it will raise vital funds for Birmingham Hospice. We are only part funded by the NHS and this year we need to raise £7.2 million to continue our vital services. Support from places like University of Birmingham is greatly appreciated."

Dan Parrott, Vice President, Control Systems at Rolls-Royce, the Learning and Community Programme Sponsor for Bulls in the City, added: "Rolls-Royce and the University of Birmingham have a long-standing research and technology partnership training many highly skilled people and delivering exceptional research that has a direct impact on our global business.

"The linkage between the University's further education and research programmes to Rolls-Royce's STEM programme to inspire young people in science, technology, engineering and maths is obvious.

"It is great to once again collaborate with the University on Bulls in the City and support the vital work that Birmingham Hospice carry out to improve the quality of life for people living with a life-limiting illness."

The University joins West Midlands Combined Authority as an existing headline sponsor for Bulls in the City, along with further sponsors including Selfridges, Brindley Place and Paradise, DLA Piper, MHA and Salts Healthcare, as well as local BIDS including Harborne and Central.