Our Associates: Sarah Forbes

Dr. Sarah Forbes is a lecturer and academic researcher at Birmingham University Business School.

She is a member of the Responsible Marketing group, Work Inclusivity Research Cluster and an Associate of the Centre for Responsible Business. Sarah’s research focuses on encouraging voluntary behavioural change and her methodology research has received recognition with prizes awarded by Harvard University and the Academy of Marketing. She is a member of the Government Equalities Office WAGE research programme on family friendly working and a member of the Academy of Marketing and Australasian Association of Social Marketing.

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Sarah ForbesDr Sarah Forbes
Birmingham Business School, 
University of Birmingham

Tel: +44 (0)121 414 3456
Email: s.forbes@bham.ac.uk

Drs Sarah Forbes and Holly Birkett: June 2018

Research