The Department of Marketing at Birmingham Business School delivers internationally excellent research and teaching. Our world renowned research active staff are contributing to the wider field of Marketing and beyond through publications in top ranked journals, organising key events and conferences worldwide, obtaining funding from national and international research councils and grant schemes, and many holding positions on editorial boards of internationally recognised journals. Our teaching impacts at Undergraduate, MSc, MBA and PhD levels.
While high street retailers will continue to battle their online competition, out-of-town malls, business rates and expensive car parking, they still have their fate in their own hands.
Ahead of the Oscars on Sunday, Dr Finola Kerrigan looks at how women continue to be underrepresented in the film industry in the Social Sciences Birmingham blog.
Dr Finola Kerrigan, Reader in Marketing and Consumption, writes in the Business School Blog about understanding the wider social value of Hollywood's newest superhero franchise.
Department of Marketing on Twitter
Also in 'Birmingham Business School'