The Digital Innovation Boot Camp, which ran in collaboration between academia and industry, introduced the students to key skills associated with digital innovation and the applications of such innovative technologies within current research and industrial practices, e.g. Virtual Reality, Automation and Robotics, Artificial Intelligence and Data Analytics. Research groups from within the School of Engineering and other UK institutes (i.e. UCL and University of Leeds) were engaged to demonstrate state-of-the-art digital innovations. Industrial stakeholders provided case-studies exposing students to new/existing applications of digital innovation within relevant fields. Students were also professionally trained on idea generation, brain storming and pitching during the week. The key ethos of the Boot Camp was to tap into the student’s potential to ‘imagine big’ while preparing them for future challenges in a rapidly changing industry/research arena. To this end, the students were given the unique opportunity to pitch digitally innovative concepts which could potentially solve global challenges.