Though initially born from the COVID-19 emergency response, the technology has much broader applications. The team at Unit 9 is now working on a new formulation for a drug-free nasal spray to prevent hay fever, designed to provide non-pharmaceutical relief for the condition, which affects as many as 13 million people in the UK. “The key to our technology is retention – keeping the treatment in the nose longer – which enables it to act as a foundation technology for other use cases,” says Mr Hsu.
“This means users won’t need to apply it as frequently, and the drug itself becomes more effective.” Beyond nasal sprays, the platform could be adapted for products treating issues in the eyes, the mouth, and other parts of the body. “Unit 9 gives us a lot of support for regularly modifying and improving our formulation,” says Mr Hsu.
Currently, the product is sold in more than 10 countries, with a strategic focus on China, Europe, and the US, followed by the Middle East. Close collaboration with the UK Department for Business and Trade is helping Birmingham Biotech connect with local partners in new regions.
The symbiotic relationship with Enterprise is at the heart of the company’s strategy. “As a startup, we’re small, we’re young, so we’ve had to adopt different approaches and make use of as many resources as possible to help us grow,” says Mr Hsu. “I also believe one of the key reasons we’ve been able to succeed is that we have good technology. That’s the foundation – whatever your business strategy is, if the product or the technology isn’t strong, it won’t work.”